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Southwest Airlines is running a targeted promotion on Rapid Rewards points purchases though July 21, 2024. Offers vary by member; you’ll get 40%, 45%, or 50% off when you buy a minimum of 2,000 points. That means you could get a significant discount on the points you need to book your next flight, hotel stay, or car rental.
How to Take Advantage of the Sale
To see if you’re eligible for the sale and what discount you’ve been offered, simply log into (or create) your Rapid Rewards account. From there, you can purchase points (up to a daily maximum of 60,000).
What to know about this offer:
- The discount you receive will vary depending on your individual offer but for most will be 40%, 45%, or 50% off.
- A minimum purchase of 2,000 points is required.
- The sale ends on July 21, 2024.
- During the sale, points are sold in increments of 1,000 instead of the usual 500.
- Points purchased during this promotion don’t count towards A-List, A-List Preferred, or Companion Pass qualification.
Why Buy Southwest Points?
Whether you’re a few points shy of your next reward flight or looking to stock up for future travel, this promotion could be a great opportunity to maximize your Rapid Rewards balance. Points can be used for flights on Southwest Airlines, as well as for hotel stays, car rentals, merchandise, and more. Plus, buying points during a sale can be a cost-effective way to boost your points balance and get closer to your travel goals.
Is It Worth Buying Points?
That depends on how you plan to use them. If you fly Southwest frequently or have a specific redemption in mind, buying points at a discount could be a smart move. However, it’s important to calculate the value of a Southwest point before making a purchase. One of the easiest ways to do this is to compare the cost of buying enough points to redeem your desired flight with the cost of paying cash for it.
The value of a Southwest Rapid Rewards point can vary depending on several factors, including the route, time of year, and type of fare. However, on average, Southwest points are currently valued between 1.3 and 1.6 cents each. This means that every 10,000 points could be worth anywhere from $130 to $160 in value. If you’re using the points to buy flights, be aware that you could get more or less value than this, depending on the ticket and how many points Southwest charges for it.
- Flights: The value you get for your points on flights can fluctuate. For example, a shorter flight during a less popular travel time might give you a higher value per point than a longer flight during peak season.
- Other Redemptions: Southwest points can also be used for hotel stays, car rentals, merchandise, and experiences. The value per point for these redemptions can differ from that of flights.
To get the most out of your points, it’s important to research the value of the specific flight or redemption you’re interested in. Southwest makes it easy to see how many points are required for a particular flight, so you can compare that to the cash price and determine if it’s a good value for you.
If you decide the discounted points are a good deal for you, don’t miss the chance to snag this Southwest Rapid Rewards deal before it’s gone.
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